Last updated: June 2010

Ethics and Advertising Standards for Professionals in the Digital Age

The EASA education programme (EDU) translates creativity in a legal, decent, honest and truthful manner to build confidence in brands and businesses.

Phase I: the 3 E Project

The aim of the 3 E Project (EASA - Ethics - Education) is to offer both, current and future professionals, the ethical elements to understand and create responsible advertising, with an emphasis on digital marketing communication.

Download the Synopsis of the 3 E Project.

"Stimulating improved thinking builds the ethical base for responsible advertising and future business growth."

Dr A. Pober, EASA Education Programme Director.