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| News |
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| 28 Mar 2012 |
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Commissioner Dalli praises advertising self-regulation |
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On 28 March, Commissioner Dalli praised advertising self-regulation and the strengthening of self-regulatory mechanisms in this field at Advertising: we care!, a half day event organised by the European Advertising Standards Alliance on the occasion of its 20th anniversary.
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| 08 Dec 2011 |
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EDAA to be launched |
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Industry and self-regulatory bodies are meeting today to finalise the launch of the European Digital Advertising Alliance (EDAA) which will administer an innovative and revolutionary self-regulatory system for online behavioural advertising (OBA).
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| 16 Sep 2011 |
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Meeting with Article 29 Working Party delegation |
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On 14 September, representatives of EASA and IAB Europe met with Article 29 Working Party delegates to present the pan-European self-regulation that aimes at enhancing transparency & consumer control over Online Behavioural Advertising.
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