The new ASAI Code of Standards for Advertising and Marketing Communications in Ireland from The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications, came into force on Tuesday 1st March 2016.
The Report shows the main trends in advertising complaints and requests for copy advice and pre-clearance made throughout 2014.
Every year, EASA collects statistical complaint data from the advertising self-regulatory organisations (SROs) in its membership. The present report covers data from 25 SROs in 23 countries of the EU28 as well as SROs in Switzerland and Turkey.
You can find the full report here
EASA welcomes the Commission’s open commitment to making sure the EU focuses “on the things that really do need to be done by the EU and making sure they are done well”. In particular, that when policy based solutions are needed, the Commission will “consider both regulatory and well-designed non-regulatory means”.
EASA's new publication explains why advertising self-regulation is an important part of the better regulation tool kit.
EASA Chairman and team re-elected by membership at biannual meetings in Madrid.
EASA welcomes the Digital Single Market Strategy issued by the EU Commission today. The Commission rightly places the emphasis on the need for an interconnected strategy in an evolving digital economy.
Updated version of EASA's Best Practice Recommendation on Digital Marketing Communications launched.
We are looking for a flexible, proactive and resourceful individual with good organisational skills to join our Brussels based team as a communications stagiaire.
2014 saw strong delivery of the pan-European Self-Regulatory Programme aimed at providing citizens with greater transparency and control over Online Behavioural Advertising (OBA).
