‘Will Responsibility Kill Creativity?’ EASA at the EPICA Awards 2018

15 November 2018

EASA Chairman, Stéphane Martin, and Director of Operations and Policy, Sibylle Stanciu, were at the EPICA Awards in Amsterdam today, participating and presenting on the topic “will responsibility kill creativity?”

Stéphane Martin delivered the keynote speech in which he explained the future of advertising self-regulation, the use of artificial intelligence in ads, and reminded creative thinkers that SROs are there for them, not only for receiving copy advice but also inviting them to be involved in the rule making.

Mr Martin urged creatives “to promote the SR systems which creative thinkers are part of and which protects creativity”.

For more information about the EPICA Awards, see here.