The EASA Digital Blue Book – the ultimate guide to advertising self-regulation – has been designed with greater emphasis on the needs and interests of advertising practitioners, as well as providing a valuable information source for policymakers, advisers, researchers, and academics.
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EASA’s Digital Blue Book in a nutshell
- An authoritative reference database providing access to information on the European ad self-regulatory (SR) network in one single location;
- A comprehensive SR map illustrating the extensiveness, coherence, and structure of ad self-regulation across Europe, SROs’ activities, and their close position to consumers and to digital developments;
- A collection of active links to SROs’ websites, codes, and relevant activities available from any internet access point;
- A versatile digital repository of sectoral, national, and international information on-demand.
