Asociación para la Autorregulación de la Comunicación Comercial (AUTOCONTROL)

Advertising Self-Regulation Association

C/ Príncipe de Vergara 109, planta 5a, 28002 Madrid, Spain
Tel: +34 91 309 66 37 | Fax: +34 91 402 98 24
Email | Website

Complaints handling

  • AUTOCONTROL handles complaints from consumers, competitors and other interested parties
  • Fee:
    • Consumer complaints – Free
    • Competitor complaints – The fee varies on the ad spend and which category of business (advertisers, agencies, business associations, media)
  • Complaints must be submitted via an online form or in writing
  • File a complaint
  • View decisions

Copy advice

  • Copy advice is available to all
  • Fee:
    • Members – Free (up to the quota of queries). Current fees can be found on AUTOCONTROL’s website.
    • Non-members – A fee is charged. Current fees can be found on AUTOCONTROL’s website.
  • Feedback is usually given within 3 days (within 24 hours when requested by TV broadcasters)