We are now listed on Clearcast's new portal, MediaCentral!

We are very excited to be listed on Clearcast’s new portal, MediaCentral, designed to connect advertisers and agencies with important services and tools! 

Clearcast Business Affairs have used its far-reaching industry knowledge to develop an invaluable online portal for advertisers and agencies who need help navigating the world of video ads.

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New cross-industry initiative to improve viewability measurement standards across Europe Brussels

10th August 2017 - The European Viewability Steering Group (EVSG), a cross-industry body originally formed towards the end of 2015 by the Interactive Advertising Bureau Europe (IAB Europe), the European Association of Communications Agencies (EACA) and the World Federation of Advertisers (WFA), today announces the launch of a comprehensive European Viewability Certification Framework.

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Project Assistant

Who we are

The European Advertising Standards Alliance (EASA) is the single authoritative voice on advertising self-regulation. Its mission is to promote high ethical standards in marketing communications through effective self-regulation, for the benefit of consumers and business in Europe and beyond. As a non-profit organisation established in 1992 and based in Brussels, EASA brings together national advertising self-regulatory organisations and associations representing the advertising industry in Europe.

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ICC code 80th anniversary celebrations launch @ French Camp Cannes, France

The International Chamber of Commerce officially launched the campaign to celebrate the 80th anniversary of the Consolidated ICC Code which kicked off with an ICC/French Camp Cannes event on the 20th of June on the occasion of the Cannes Lions Festival of Creativity.The event, organised in collaboration with the French Association of the Communications Agencies, AACC, took place in the context of an informal reception at the French Camp Cannes, on Le

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Communications and Events Assistant (internship)

Who we are

The European Advertising Standards Alliance (EASA) is the single authoritative voice on advertising self-regulation. Its mission is to promote high ethical standards in marketing communications through effective self-regulation, for the benefit of consumers and business in Europe and beyond. As a non-profit organisation established in 1992 and based in Brussels, EASA brings together national advertising self-regulatory organisations and associations representing the advertising industry in Europe.

 

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EASA Compliance Monitoring Report- EU Pledge 2016

In 2016, EASA coordinated for the EU Pledge Secretariat a monitoring project assessing sectoral compliance for a number of food and beverages brand websites.

The EU Pledge Secretariat published its 2016 Monitoring Report which includes EASA's results of the monitoring, following its ‘consumer-oriented approach’ methodology. 

More information on the  EU Pledge Secretariat's 2016 Monitoring Report can be found here.

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